NYON, Switzerland (AP) — The European Championship in women’s soccer was watched by a tournament-record total live audience of 365 million broadcast viewers, which is double the number from Euro 2017, UEFA said Wednesday.
A global audience of 50 million was projected for the July 31 final when host England beat Germany 2-1, watching television in- and out-of-home plus on live streams. UEFA said that figure would be more than three times the cumulative live audience for the 2017 final, when the host nation Netherlands beat Denmark.
Euro 2022 was projected to have doubled its live audience since 2017 which was also a 16-team tournament played over 31 games.
Stadium attendances in England also set tournament records with an overall total of 574,875, at an average of 18,544 per game, and 87,192 at Wembley Stadium for the final — a record for the final of a men’s or women’s Euros.
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