WIC Highlights Breastfeeding Awareness Month Importance

Local News

ZANESVILLE, Ohio – August is breastfeeding awareness month in Ohio, and is the perfect time to raise advocacy about breastfeeding.

The Zanesville-Muskingum County Health Department’s Women, Infants, and Children program (WIC) are highlighting the importance of encouraging breastfeeding mothers in the community. They are adopting the theme, Empower Families, Support Breastfeeding. This theme focuses on supporting all members of the family and working to advocate supportive environments for mothers.

“We actually can do a lot within the community to help moms feel comfortable. One of the things is that there is a law that protects mom’s right to breastfeed wherever she is in the state of Ohio. And when we have businesses, employers, and other community members are aware of that, that little support all by itself can help moms feel more comfortable,” said WIC Breastfeeding Coordinator, Lisa Davidson.

Local businesses and organizations are able to showcase their support by educating their staff on breastfeeding acceptance. Educational institutions can present information on the anatomy of the human body. But ultimately, communities play an important role on a family’s decision to breastfeed.

“We visit doctor’s offices and just having different things up around the community that can help them to know that there’s a place they can go for support and education. And then when we talk with the community about how they can be supportive of those situations it helps moms and families in general become more comfortable,” said Davidson.

WIC will be hosting a breastfeeding cafe Wednesday from 10 a.m. to noon at their office. Breastfeeding cafes are a safe environment for families to gather and discuss health issues, parenting topics, and connecting with other mothers.

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